★★★★★ 4.8 / 5 (+1427 Reviews)

Ayra | Effortless Relaxed Midi Dress

£120.00 £59.95 Save 50%
/
Shipping calculated at checkout.
  • Almost sold out!
  • Free shipping with tracking
  • 30-day money-back guarantee
  • 10% off for 2 items, 15% off for 3 items
Color
Size
Our 25-Year Anniversary items are selling out fast: FINAL DAY: Items are selling out fast! If the 'ADD TO CART' button is still clickable, the item is still in stock.

Embrace Effortless Style and Confidence!

Finally, a dress designed to make you feel as good as you look! The Ayra Relaxed Midi Dress offers a flattering silhouette that gracefully glides over your body, enhancing your natural curves without highlighting any areas you'd prefer to keep discreet. Experience the dream of soft, breathable comfort and lightweight elegance, ensuring you feel confident and beautiful all day long.

Why Choose the Ayra Dress?

  • Flattering Silhouette: The Ayra Midi Dress is expertly designed to enhance your curves and effortlessly mask common problem areas like the stomach, thighs, and arms, giving you a smooth, polished look.

  • Unrivaled Comfort: Its breathable design ensures you stay cool and comfortable, even on the warmest days, letting you move freely and confidently.

  • Effortless Style: This dress offers a versatile and timeless design that effortlessly transitions from casual outings to more elegant occasions. Achieve a chic, put-together look with minimal effort, making it your go-to choice for any event.

We offer a 30-day money-back or exchange guarantee if you are not satisfied with your order for any reason.

What do our customers say?

★★★★★

“I’m absolutely delighted with my new coat from Holloway York. The quality is beautiful and the style is exactly what I was looking for. The boutique always has such a refined and thoughtful selection.”

Claire W.
York 12-11-2025
★★★★★

“This was my first purchase here and I’m genuinely impressed. The shirt I bought feels premium and fits perfectly. The service was friendly, attentive and very professional.”

James P.
London 13-9-2025
★★★★★

“The collection is so well curated. My new jumper is incredibly comfortable and looks effortlessly elegant. You can tell Holloway York chooses their pieces with real care.”

Elizabeth R.
Manchester 1-8-2025
★★★★★

“I’ve received so many compliments on my new blazer. The fit and the fabric are excellent. You can see that every item has been selected with great attention to detail.”

Daniel S.
Liverpool 1-9-2025
★★★★★

“My order arrived quickly and the packaging looked beautiful. The dress feels luxurious and is exactly as shown online. I’ll definitely be shopping here again.”

Laura T.
Brighton 19-11-2025

30 Day Returns

We have a genuine love for the pieces we curate at Holloway York, and we believe you will feel the same the moment they arrive.

But if something is not quite what you expected, you can return your order within 30 days, no questions asked. We will make the process simple and guide you every step of the way.

Our goal is to make shopping feel effortless
and returning an item feel just as easy.

Celebrating 25 Years

Celebrating 25 years, Holloway York is a family-run boutique founded by Peter and Elizabeth Holloway in 2000. What began as a small shop has grown into a place where timeless British style, quality and comfort come together under one roof.

We take pride in curating collections that feel personal and enduring. Every piece is chosen with care and an appreciation for materials, fit and character. Our focus is simple: clothing that feels effortless, refined and genuinely enjoyable to wear.

Whether you visit us in person or shop online, we hope you feel the warmth, tradition and attention to detail that define who we are as a family business.

Thank you for supporting us and for being part of our story.

Combine for 10% EXTRA

FAQs

We always do our best to process orders as quickly as possible, even during our busy anniversary sale. In most cases your order will be prepared sooner, but processing can take up to one to three days. Delivery may vary, though most parcels arrive earlier, it can take up to five to seven working days depending on your location and local postal services. Once your order has been dispatched, you will receive your tracking number.

Yes, of course. You have 30 days to return or exchange your purchased item. Simply fill in the return form available on our website and we will process your request promptly. We offer a smooth and hassle free refund or exchange service.

You can contact us at info@holloway-york.com and we usually reply within one hour.

Our customer service is available at the following times:


Monday to Friday: 09:00 to 17:00
Saturday: 10:00 to 17:00
Sunday: Closed

We are very sorry if something went wrong! Please contact us within 7 days of receiving your order. Our customer service team will resolve the issue and send you a free replacement or refund your money.

Each product has a size chart. If you have any questions, please contact us: we will be happy to help you find the perfect size.